In this contemporary era, more and more people are making use of electronic devices to work and play. In recognizing this reality, many businesses are now seeking to maximize profits by designing creative and brand-building apps. If you are interested in making an app but are not quite sure how to do so, the following steps can be of great assistance to you:
In order to make your app creation process successful, you should begin by thinking critically about your niche and how to turn it into a useful product that will satisfy a consumer need. To make this happen, consider your deepest passions, abilities, and/or interests. For example, app creator Clark Hodges had a proclivity for measuring his height in a doorway. This passion became the catalyst for the creation of an app called Measure Me that will measure your height for you. The app also comes with a feature that permits users to e-mail the results to grandparents and other loved ones.
2. Research The Competition.
After your brainstorming process leads you to the great idea that lies within you, make sure that no one else has come up with the concept you want to use. One of the best ways to do this is to simply go online and see if someone else has already drawn the same conclusion as you. At this point, there are over 200,000 apps on the market. Since these numbers grow daily, there’s a great likelihood that someone has already come up with an app that is at least somewhat similar to the concept you’ve devised.
As you begin doing your research, remember that there’s nothing necessarily wrong about selling an app that’s similar to something that is already on the market. However, you’ll definitely want to put a unique and useful spin on the concept so that your app shines above all others.
3. Create An Aesthetically Appealing Lay Out.
In addition to being useful, your app should be aesthetically appealing. To make it happen, you need to take time to structure your text and graphics in a manner that will appeal to your audience. To play around with your app and ensure that all of the colors, shapes, and wording come together in a beautiful way, you can visit the free site MockApp.com. At this site, you’ll be able to cut and paste your app until you’re satisfied with the final product.
4. Hire A Qualified, Professional Developer.
If you’re a technology expert or an individual who loves DIY projects and is willing to take the time to master computer programming concepts, you may do fairly well in building your own app. However, since most people are not this tech savvy or adventurous, it’s a good idea to hire a qualified, professional developer to do it for you. In order to find a reasonably priced, qualified app developer, there are several things you can do. In addition to asking friends and family members, you can Google lectures and conferences regarding how-to app development. You’ll likely find that at least some of the authors and speakers there are professional developers. Once you find a developer you like, make sure you ask pertinent questions such as what fees are involved, the communication process, and the expected completion date for your project.
5. Select A Price For Your Product.
Pricing your app is very important. When you begin to think about how much you’ll charge, remember that Apple will keep around 1/3 of the price. This means that you would get about $4 if you priced your app at $6. Another thing to take into consideration is the money you’ve put into paying your developer. In many cases, you may want to select a price that helps you recover from the dent this payment put on your finances.
6. Master The Art Of Marketing.
No matter how amazing your app is, it will be difficult for you to sell it if no one knows it exists. For this reason, it’s important and advantageous to come up with a great marketing plan. This can include social media marketing measures such as tweeting links about your app via Twitter or announcing the app on Facebook. You can also create a blog with app-related content and interactive functions that help you connect with your viewers while subtly emphasizing the great value of the product you’ve created. You should also remember that sharing your app with friends and family members can be advantageous because they all have their own social networks and will likely tell other people about the app you’ve designed out of love and respect for you.
Although you may think app development is a difficult endeavor, it doesn’t have to be. By implementing the strategies outlined above, you can simplify the process and wind up with a product that you and prospective customers will love. Good luck!